Local Business Schema Generator | OneStepToRank

Local Business Schema Generator

Generate valid LocalBusiness JSON-LD structured data for your business. Choose from 130+ business types, add hours, geo coordinates, social profiles, and FAQ markup -- then paste it on your website.

Build Your LocalBusiness Schema

Only add aggregate rating if reviews are visible on your website. Adding fake or misleading ratings violates Google's structured data guidelines and may result in a manual penalty.

Schema Is Your Foundation

Local Business schema helps Google understand your business. OneStepToRank helps Google prioritize it with continuous engagement signals across your entire service area — tracked from 160+ points and optimized 24/7.

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What is LocalBusiness Schema Markup?

LocalBusiness schema markup is a specific type of structured data defined by Schema.org that describes a physical business serving a local area. When you add LocalBusiness JSON-LD to your website, you give Google, Bing, and other search engines a machine-readable description of your business name, address, phone number, operating hours, geographic coordinates, and service area. This structured information enables search engines to display rich results featuring your business details directly in the search listings.

Unlike generic Organization schema, LocalBusiness is designed specifically for businesses with a physical location or defined service area. It supports over 20 specialized subtypes including Restaurant, Dentist, Plumber, Attorney, AutoRepair, BeautySalon, Electrician, and more. Using the most specific subtype that matches your business gives Google a stronger signal about what you do, improving your relevance for industry-specific search queries.

Why LocalBusiness Schema Matters for Local SEO

LocalBusiness schema directly influences how your business appears in Google Search and Google Maps. When your structured data includes complete address information with geo coordinates, Google can confidently associate your website with your Google Business Profile. This reinforcement strengthens your local pack rankings and increases the chances of your business appearing in the map results that dominate local search queries.

The openingHoursSpecification property is particularly valuable. When Google reads your operating hours from structured data, it can display them directly in search results and filter your business in queries like "plumbers open now" or "dentist open Saturday." Businesses without hours in their schema miss these opportunities entirely.

Adding aggregateRating data enables star ratings in search results, which significantly increases click-through rates. The areaServed property tells Google exactly which cities and neighborhoods you serve, helping you appear in searches from those locations even if your physical address is elsewhere. Combined with sameAs links to your social profiles, LocalBusiness schema creates a comprehensive entity signal that builds authority across Google's knowledge graph.

How to Use This Local Business Schema Generator

Fill in your business details using the form above. Start with your business name and select the most specific business type from the 21 available options. Add your complete address, phone number, and website URL. Set your operating hours for each day of the week using the time pickers, and mark any closed days. For maximum local SEO impact, include your latitude and longitude coordinates -- you can find these by right-clicking your location on Google Maps.

Click "Advanced Options" to add your logo URL, social media profiles, price range, payment methods, service area cities, and aggregate rating. The FAQ builder lets you create questions and answers that generate a separate FAQPage schema, giving you an additional chance at rich results in search. Once generated, use the three output tabs to view the raw JSON-LD, copy the HTML embed code, or preview how your listing might appear in Google search results.

Use this tool alongside our Local Rank Checker to monitor whether schema improvements affect your search position, and our GBP Completeness Grader to ensure your Google Business Profile is equally optimized.

Frequently Asked Questions

What is LocalBusiness schema markup?

LocalBusiness schema markup is structured data in JSON-LD format that describes a physical business with a local presence. It communicates your business name, address, phone number, operating hours, geo coordinates, and other details to search engines in a machine-readable format. Google uses this information to power rich results, Knowledge Panels, and Maps listings that display your business details directly in search results.

What business types are supported in LocalBusiness schema?

Schema.org defines over 20 specific LocalBusiness subtypes. This generator supports Restaurant, Plumber, Dentist, Physician, Attorney, Real Estate Agent, Auto Repair, Beauty Salon, Electrician, Financial Service, Fitness Center, Hair Salon, Home and Construction, Insurance Agency, Legal Service, Moving Company, Optician, Pet Store, Pharmacy, Roofing Contractor, and Veterinary Care. Using the most specific type gives Google a clearer understanding of your business category.

Can I add business hours to my schema markup?

Yes. The LocalBusiness schema supports the openingHoursSpecification property where you define your operating hours for each day of the week. This generator lets you set open and close times per day and mark specific days as closed. Google uses this data to show hours in search results and to include your business in time-filtered queries like "open now" or "open on weekends."

How does LocalBusiness schema help with Google Maps?

LocalBusiness schema provides Google with structured geographic data including your latitude, longitude, street address, city, state, and ZIP code. This geo-tagged data reinforces your Google Business Profile and helps Google associate your website with your Maps listing. Businesses with complete schema markup and matching GBP data tend to have stronger visibility in the local pack -- the map results that appear at the top of local search queries.